About Us
Premier Hard Money Lender
Our team at FlipCo Financial makes flipping houses a reality by putting clients first, leading the hard money lending industry through innovation, transparency, and partnerships.
Welcome to FlipCo Financial, where we are reshaping the landscape of hard money lending. Founded in the fall of 2020, our company was born out of a commitment to eliminate the pain points that often plague borrowers, causing delays and even killing deals. By taking an innovative and some may even say disruptive approach, we have created a process that is both streamlined and investor-friendly.
As a balance sheet lender, FlipCo Financial sets its own risk tolerance, allowing us to be more flexible and responsive to the unique needs of investors. Our core value, “By Investors, For Investors,” drives everything we do. We understand that building strong relationships and providing unparalleled customer service are key to long-term success, which is why we’ve developed dedicated teams and robust systems to manage every aspect of the loan process in-house. By keeping the entire life cycle of a loan within our company, we ensure consistency, quality, and efficiency without relying on third-party vendors.
We are also proud to be a women-led company, with the majority of our leadership roles held by women. This is not just a point of pride, but a rarity in the lending industry. At FlipCo, we believe that real estate is a powerful vehicle for financial success, accessible to everyone, regardless of their background. That’s why we focus on the value of the asset, not the investor’s creditworthiness, making us true asset-based lenders.
At FlipCo Financial, we are more than just a lender; we are your partner in success. Join us as we continue to innovate and provide the tools and resources investors need to achieve their financial goals.
Our Core Values
At FlipCo Financial, our core values are the foundation of everything we do. These principles guide our actions, shape our culture, and drive our commitment to providing exceptional service to our clients. Here’s what we stand for:
By Investors, For Investors
We understand the needs of investors because we are investors ourselves. This core value is at the heart of our approach, ensuring that every decision we make is aligned with the best interests of those who trust us with their real estate ventures. Our deep understanding of the investor mindset allows us to offer flexible, tailored solutions that help you achieve your financial goals.
Collaborative Success
Success is a team effort. We believe in the power of collaboration, both within our company and with our clients. By working together, we create synergies that lead to better outcomes and stronger relationships. Our commitment to collaborative success means that when you work with FlipCo, you’re not just a client—you’re a valued partner.
Pick up the Shovel
At FlipCo, we believe in getting our hands dirty and doing the hard work necessary to achieve results. “Pick up the Shovel” represents our proactive, hands-on approach to problem-solving. We don’t wait for solutions to come to us; we dig in and create them, ensuring that we’re always moving forward and making progress on behalf of our clients.
Set the Bar
We are committed to excellence in everything we do. “Set the Bar” reflects our dedication to raising the standard in the hard money lending industry. Whether it’s through our innovative processes, our customer service, or our results, we strive to set a new benchmark that others aspire to reach. At FlipCo, good enough is never enough—we aim to exceed expectations every time.
Growth Oriented
Growth is not just a goal; it’s a mindset. We are passionate about personal and professional development, both for our team and our clients. By fostering a culture of continuous improvement, we ensure that FlipCo remains at the forefront of the industry, offering cutting-edge solutions that empower investors to grow and succeed. Your growth is our success, and we are committed to helping you reach new heights.
These core values are more than just words—they are the principles that drive our mission and shape our company’s identity. At FlipCo Financial, we are dedicated to living these values every day, as we work to build a brighter financial future for our clients and ourselves.